Showing posts with label Lettering. Show all posts
Showing posts with label Lettering. Show all posts

Thursday, June 25, 2015

Hand Lettering for Beginners

Hand lettering can appear to be a daunting task, but when you break it down to the fundamentals, it’s simpler than it seems. So let’s talk about how to define it, what materials to use, and all the steps involved. By the end, you’ll be able to create unique lettering for anything from greeting cards to comics, invitations, or even banners for special occasions.


Let’s start with the most basic: what is lettering? Despite what many think, it’s a very different art from calligraphy, which is essentially writing at its most graceful. Think of it like this…


Calligraphy is about perfecting the motions of your pen.


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Lettering is essentially drawing. Or draftsmanship, depending on how precise you choose to be.


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As such, you can use virtually any materials for it, but different ones will yield different results and take different skill levels to master. Let’s go over some of them.


Materials


First, for all but the most freeform of projects, get a ruler. You’ll need it to plot the overall shape of your piece before sketching the letterforms, make grids, and block off your letters so they’re spaced appropriately.


Paper


You’ll also need something to draw on. There are three most common types:


Plain Printer Paper: For less formal projects, or in the planning stages, it’s perfectly fine to use this. It’s cheap, good for getting ideas down, and can be used for anything you won’t need a hard copy of after you scan it. And later, we’ll also explain a neat trick you can use with it that can cut down on time and effort if you feel like you’re struggling. However, it’s very acidic and will yellow with time, so don’t use it on anything you want to preserve for a while.


Bristol board: If you want to give your piece some weight and endurance, Bristol board is an excellent choice. It’s also perfect for framing. If you choose this, you’ll then be faced with the choice between vellum, with a softer matte finish, and plate, which is smooth and shiny. It’s generally said that vellum is better for pencilling, where plate is better for inking. Inks are more likely to bleed on vellum, but plate is known to smear pencil lines with the slightest touch.


Grid Paper: If you’re particular about making sure your lines are straight, or if you’re planning on finalizing your project via computer, grid paper can save you a lot of time on the blocking stage. It’s also fairly cheap and very easily available.


Pencils and Pens


It doesn’t matter what kind of pencil you use for the layout and sketch stages. Some of the world’s most talented letterers use #2’s or ordinary mechanical pencils for the layout stage. And similarly, ballpoint pens can be used for quick sketches, informal projects, or anything you want to have an intentionally messy feel.


The-Marmot 
Image by “The Marmot


For intermediate inkers, archival markers, like Pigma Microns and Prismacolor Premiers, are a solid all-around choice, being easier to control than a dip pen but more professional than ballpoints. They do have a major drawback, though: each pen gives you just one line weight. In other words, it takes a pack of markers to do the job of one dip pen, and this can get expensive. However, it’s worth noting that some, like the chisel-tip and brush-tip, provide more variety than the fixed-width ones.


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Image by Chris Lott


Let’s move on to dip pens. They’re high-maintenance, needing to be washed and cared for regularly, but the professional result they give is worth it. Drawing with them could be the focus of a whole separate article, but the basics are that you need to the right balance of ink—enough to ensure a good flow, but not so much that it leaks and splatters—and the right balance of pressure. it takes a light hand—if you press down too hard, you can bend the nib, which will ruin it—but you also need to move with confident strokes. Also, each side of the pen creates a different line weight and will move in different ways, so you’ll need to learn to use each one.


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Technical pens are for truly dedicated and detail-oriented users. They’re not just expensive but high-maintenance, requiring you to change the ink cartridge, take care not to break the often tiny nibs, and clean them regularly to prevent clogs. However, in the right hand, they can create incredibly delicate and precise lines.


Steps in the Process


In short:


  1. You pick out the fonts you’d like to use (or sketching out your own beforehand)

  2. You measure and block out your piece so that your letters are all spaced as you like

  3. You hand-ink your piece or scan it, then finish in a vector program

Preplanning


First, a hand-lettered piece can serve many purposes, so what would you like yours to say? And what letter style would you like to use? If you already have in mind the words and character styles you plan to use, all the better. Now, the more complex the design you’ve plotted out, perhaps with some flourishes surrounding your lettering, the more you’ll need to plan ahead.


The first thing to determine is the theme and overall feel that you want to present in your piece. This will both help you find attractive and thematic fonts, but also the decorative elements that you might use to accentuate them.


There’s nothing wrong with imitating a font you’ve seen before, in fact, when you’re new, it’s probably a good idea to print some out to use as reference (this is also part of the trick we’ll explain later) at the size you want them to appear in your piece.


Measuring


First, decide on the overall shape of your piece. For your first few times, you might want to stick to a rectangle, but once you’ve got some more practice under your belt, you can start experimenting with a wide variety of different shapes.


Create the baseline you’ll draw your text on top of, then evenly space horizontal lines to block off where you would like your letters to go.


A-Pair-and-a-Spare 
Image from A Pair and a Spare


The Pencil Sketch


First, you start to lightly sketch a rough outline of each letter, just so you know how large each one is going to be. If you’ve done your blocking correctly, you should have a much easier time with this stage.


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Image by Workturn


Or, you can use that trick we mentioned earlier: a graphite transfer. Basically, you take a pencil or a graphite stick, rub it against the back of what you want to transfer, lay it down, then draw over what it is you want to copy, transferring a light image of it onto the page.


Once your initial rough is done, go over it again to solidify the letterforms’ final shapes. Remember that you only want to draw the outline of the letters. If there are portions of solid black, don’t fill those in. Too much graphite can show through your ink and clog your pen.


Inking


Sean-Wes 

Image by Sean McCabe


Trace over the lines and fill in the black areas with your pen. To avoid smudging your pencil lines, tape a piece of paper or plastic over the area that you’re not working on. This way, your hand will rest on the cover sheet instead of the drawing itself.


Once you’ve got everything filled in, let it completely dry before fixing anything. If you’re using Bristol board, don’t use correction fluid to fix mistakes: it isn’t quite white, so correction fluid will stand out against it. And even if you are using white paper, a a white gel pen that’ll dry flat is better than correction fluid that’ll often dry lumpy.


Scanning and Cleaning Up


If your paper is too large to be scanned in one fell swoop, Photoshop can take multiple scans of different parts of a piece and automatically composite them into one continuous image. If you don’t have Photoshop, Microsoft ICE can do the same thing for free.


Once it’s in, if you’re planning on using your lettering as an isolated graphic, there are plenty of ways to separate it from the background, especially if your design is fully inked, creating an even contrast and sharp lines you can pull out via the Color Select or Magic Wand tools.


Conclusion


Hand-lettering is a lot like any other form of drawing, but with letters as your subjects and font sheets as your reference material. Get some basic materials, start practicing, and you’ll be well on your way to creating unique and personalized text for any occasion. Reading up on some basic drafting definitely won’t hurt either.


Got any questions? Other tips or resources? Leave us a comment.



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Hand Lettering for Beginners

Saturday, May 30, 2015

How To Create Beautiful Hand Lettering With a $1 Carpenter"s Pencil

Creative Market shop owner Ian Barnard (Vintage Design Co.) is one of my favorite hand lettering artists. His website is overflowing with beautiful examples of lettering work. Recently though, he posted a quick video tip to Twitter that was simply too good not to share.


Most people wouldn’t look at a carpenter’s pencil and see it as a tool for creating beautiful works of art, but in the right hands, it can do exactly that! See how in the quick video below.



How To Create Beautiful Hand Lettering With a $1 Carpenter"s Pencil

Thursday, April 23, 2015

15 Fantastic Books on Hand Lettering

In the world of smartphones and digital texting, many believe that hand lettering has become a dying art. However, a stealthy resurgence is now occurring in the world of graphic design; beautiful, artistic lettering is making a comeback. This historic form of creative expression is now being embraced more and more by designers of logos, product packaging, book covers, and advertisements. Here are fifteen of the best books on hand lettering to help even a novice to learn this highly dramatic form of visual art.


1. The Art of Hand Lettering by Helm Wotzkow


Originally published in 1978, this wonderfully written guide discusses the history of calligraphy and hand lettering. From modern-styled letters to the more classical fonts used several centuries ago, Wotzkow offers detailed instructions for numerous types of script. There is even a rather detailed chapter on how the different types of inks, papers, and writing tools can affect the overall visual appeal of the letters.


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2. Little Book of Lettering by Emily Gregory


This publication focuses primarily on the most recent advancements in calligraphy and hand lettering. The hardcover version is only 192-pages, but it is packed with loads of eye-popping examples by some of today’s more innovative visionaries. For those who have a strong desire to create their own unique fonts and scripts, this is one of the more imaginative books to review.


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3. Hand Lettering Ledger by Mary Kate McDevitt


The official title of this book is Hand Lettering Ledger: A Practical Guide to Creating Serif, Script, Illustrated, Ornate, and Other Totally Original Hand-Drawn Styles.And that’s just one example of how detailed author Mary Kate McDevitt gets with her educational methods. McDevitt offers the reader an instructional workbook with step-by-step directions for a wide range of writing styles. She even includes 120 practice pages.


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4. Drawing Type: An Introduction to Illustrating Letterforms by Alex Fowkes


Fowkes draws from real-life font designers, providing interviews about their individual creative processes. Final examples of each artist’s inspired scripts are provided along with some first-draft examples as viewed in their personal sketchbooks.


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5.Hand to Type: Scripts, Hand-Lettering, and Calligraphy by Klanten, Middendorp, and Hellige


This is one of the rare books that discusses the process of turning handwritten letters into digital fonts. The editors also discuss many of the lesser known styles, like German Sütterlin and Arabic scripts.


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6. Mastering Calligraphy by Gaye Godfrey-Nicholls


Perhaps one of the most comprehensive instructional guides on freestyle lettering, Nicholls’ book offers over 700 inspirational images along with highly detailed step-by-step directions for fonts old and new. She also includes a very expansive resource section, numerous profiles on leading graphic artists, and loads of historical information.


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7.Scripts: Elegant Lettering from Design’s Golden Age by Louise Fili


This is one of those books for the true enthusiast of historical calligraphy and creative scripting. Author Fili draws upon the more sophisticated and stylish fonts used in the 1800’s and into the mid-twentieth century that many professional graphic artists might have long forgotten even existed.


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8. Hand-Lettering for Everyone by Cristina Vanko


For those who want to use their stylish calligraphy for product packaging, this is the book to buy. From restaurant menus to T-shirts, Vanko discusses which scripts work well in each type of industry.


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9. Creative Lettering and Beyond by Bagri Joy Kirkendall and Laura Lavender


Creative Lettering and Beyonddiscusses nearly every genre and use for beautifully scripted fonts. There are numerous practice pages and a huge assortment of different exercises, tips, and tricks. The authors even discuss such detailed concepts as chalk-writing.


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10.Typography Sketchbooks by Steven Heller and Talarico Lita


Heller and Lita offer a look into the sketchbooks of some ninety leading graphic artists in the industry. For those who really want to establish a professional reputation in the world of graphic design and creative fonts, this is the book to read.


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11.Creative Lettering: Techniques & Tips from Top Artists by Jenny Doh


While author Jenny Doh certainly offers the reader several of her own insights into the world of creative lettering, her publication primarily focuses on the personal perspectives of some sixteen very accomplished graphic artists, from card makers to collagists and world class painters.


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12. Lettering and Alphabets by J. Albert Cavanagh


Of all the hundreds of books available on the topic of hand lettering, Cavanagh’s Lettering and Alphabetsis perhaps the most practical. For those who simply want the basic information presented in an easy to understand method, this book offers simple directions on how to create 85 of the more popular fonts.


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13.Script Lettering for Artists (Lettering, Calligraphy, Typography) by Tommy Thompson


With a name like Tommy Thompson, this book is definitely worth at least a first glance. Tommy provides one of the most extensive courses in creative lettering without having to actually take a class. He even discusses techniques of some very famous engravers, too.


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14. Hand Job: A Catalogue of Type by Michal Perry


Hand Job: A Catalogue of Typeis one of those books that really doesn’t take itself all that seriously. For those who want to create fonts that really do look as if they are drawn by hand or almost childish in nature, this is the book to buy.


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15.The Botanical Hand Lettering Workbook by Bethany Robertson


According to author Bethany Robertson, handwriting is supposed to be a great deal of fun and maybe even a bit whimsical. One of her areas of specialty is in creating highly personalized, “flowery” fonts for more ornamental illustrations. Bethany allows for, and even recommends, a certain amount of imperfection in the final creation. After all, nobody is perfect.


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There are so many ways to use freestyle handwriting for marketing and advertising today, and many of these books discuss these numerous options in great detail. Some are geared towards novices while others are written for the more experienced professional. But all of these publications are exceptionally well-written and very easy to understand. One of the wonderful things about creative hand lettering is that it really doesn’t need to look perfect in order to inspire.



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15 Fantastic Books on Hand Lettering

Friday, March 20, 2015

Photos and Video From Our Lettering and Lattes Event at SXSW

Last week, nine members of the Creative Market team headed down to Austin, TX for a little thing called South By Southwest (SXSW). Okay, that was obviously an understatement, SXSW is in no way a small event. It’s huge, and we were excited to get the chance to hang out with so many interesting and inspiring creative people! Still, when you’re attending an event that big, it can often be hard to break away from the crowds, have real conversations, and get to know and learn from new people. So, we decided to plan an event for just that purpose. Read on to learn all about Creative Market’s Lettering and Lattes SXSW event.



Music courtesy of Marmoset


What was Lettering and Lattes?


Don’t get us wrong, we love awesome festival parties, they’re a blast! The thing is, we also love learning about people, their experiences, and their creative ideas. We knew, in order to do that in a genuine way at SXSW, we were going to need to proactively set aside some time and plan for these types of interactions. It’s with this intention that we started planning our SXSW event.


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How did the Lettering and Lattes idea develop?


The idea for the event was originally thought up by our Community and Design teams, but the event definitely ended up being a whole Creative Market Team effort.


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The Creative Market team at Lettering and Lattes


We decided to hold the event in the morning, so people would still be able to enjoy all of those great late night parties, which naturally lead us to TOMS Roasting Co.


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There’s no way we were going to have a morning event without caffeine, and TOMS has some of the best coffee in Austin. The folks at TOMS were incredibly obliging, and they worked closely with us during the entire event planning process.


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After finding a location, we knew we needed a cohesive theme to help tie everything together. We asked ourselves, “What does our community love?” “What will really get conversations going at this event?” The answer was so simple: Lettering.


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You only have to spend a short time with the Creative Market community to know that just about everyone here, including shop owners, buyers, and team members, loves hand lettering! From there Lettering and Lattes was born.


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How did everything turn out?


Everything went wonderfully! We had over 150 people come out to the event. We enjoyed coffee, tacos, learning new lettering tips, and, perhaps most importantly, we made new friends and had fantastic and authentic conversations.


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Thank You!


There wouldn’t have even been a Lettering and Lattes event if it wasn’t for our awesome Creative Market community, so thank you all! Even if you weren’t able to make it out to Austin, so many of you spread the word about the event, and we really appreciate that.


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We also need to send a giant thank you to all of the Master Letterers who came to hang out with everyone, do a little lettering, and share their expert tips and tricks.


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Make sure to follow these lettering experts on Twitter:


Of course, where would we have been without the abundance of help from the folks at TOMS Roasting Co., the delicious breakfast tacos from Tacodeli, and the beautiful tables and benches provided by Monarch Event Rentals.


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So many people came together to make this event what it was, and we’re more than grateful!


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Will Creative Market be doing another Lettering and Lattes event?


While we don’t have anything on the books right now, we really love how this event turned out, and we’d be excited to do something like this again. We’re even up for expanding the idea or changing things up somehow. What do you think, would you be interested in attending an event like this? Do you have any suggestions on how we could improve this type of event? If we do something like this again, what city would you hope to see it in?



Make sure to check out the hashtag #LetteringAndLattes on Twitter and Instagram for more awesome photos from the event.
Photos and Video From Our Lettering and Lattes Event at SXSW